Many still associate Philippine outsourcing, what usually comes to mind are high-rise buildings in Metro Manila. But the reality is shifting. A growing number of companies now offshore work in the Philippines by expanding to smaller cities and countryside—a trend known as rural outsourcing.

This movement is not just about location; it’s a smart, inclusive shift in the global outsourcing sector.

Why Are BPOs Moving Out of Metro Manila?

Metro Manila is still a BPO stronghold, but urban challenges like cost, congestion, and competition push companies to seek opportunities elsewhere. Simultaneously, advancing tech and remote-friendly policies have made it simpler than before to go beyond major cities.

Cities like Davao, Bacolod, Dumaguete, Iloilo, and CDO are becoming new BPO hubs. Even rural towns are participating in the BPO wave, offering human capital, cost-efficiency, and new opportunities.

Why Rural BPO Makes Sense in the Philippines

Access to Untapped Talent
Many areas outside Metro Manila website have top-tier universities and training centers. Rather than move to big cities, professionals can now work near home.

Lower Costs
Setting up operations outside major urban centers comes with much lower setup and maintenance expenses—without compromising productivity.

Improved Work-Life Balance for Employees
Rural outsourcing creates job opportunities close to home, resulting in happier and more loyal employees.

Inclusive Economic Development
By investing in rural BPOs, companies support job creation and economic growth in underserved areas—helping to even out economic opportunities across the nation.

Major BPOs Are Going Regional

Many of the biggest BPO players are setting up provincial offices and supporting remote setups to tap into rural talent. Government support programs and policies also facilitate expansion, providing tax breaks and infrastructure support in next-wave cities.

The IT & Business Process Association of the Philippines (IBPAP) has highlighted the growth of “next-wave cities” as a key pillar of future industry growth.

The Future of BPO in the Philippines

Rural outsourcing isn’t just a workaround—it’s a competitive edge. Companies that choose rural BPOs can scale faster, reach new talent markets, and build resilient operations.

As the question of “how to outsource effectively” continues to evolve, this trend proves that profit and purpose can go hand-in-hand.